The influence leader faces a dilemma: When you are trying to advance a project, do you take the role of a convener/facilitator or that of an advocate?
These are distinct roles that are both important to getting things done. But the influence leader that carelessly mixes the two will quickly find themselves in trouble and the larger conversation in tatters.
For example, suppose you are trying to set direction for your project or organization. Two things need to happen at the same time. First, you and the people you are working with (and working for) need to have a complete discussion. That takes planning and conscious effort. Second, you need to step up and let people know what you’re thinking.
If you push a position when you should be shepherding the process, people will distrust your motives and resent your heavy-handedness. If you fail to take a position when people want to know what you think, you’ll look wishy-washy and uncommitted.
What are these roles?
As convener/facilitator, your task is to help everyone involved to have the fullest, most productive conversation needed to achieve results. You help frame the questions, you make space for everyone to participate, you make sure people are heard, and you ensure that decisions are made in a way that everyone can support.Your primary focus is the process of coming to a decision.
As an advocate, you’ve got your own ideas and opinions about what should be done and what should be decided. In fact, folks may be looking to you to weigh in with your perspective. You have an investment in the outcome of the process, so your primary focus is there.
You aren’t doing your job if you pick one of the roles to the exclusion of the other. Since you cannot just pick one, you need to pick both.
Both? Yes, you need to shift between roles, making sure the discussion is on track and also weighing in with your opinion.
The trick is to state clearly about which role you’re taking at a given time. Let people know that you are balancing two distinct roles.
If you are clear with yourself and others about which role you’re in, you’ll be able to manage the dilemma and keep yourself from getting stuck.
